Date: Thu, 22 Nov 2001 08:02:00 GMT From: Marc Escuro <mgescuronopsam.com> Subject: Re: New Saab SUV
On 11/21/01 3:36 AM, in article 20011121063611.11533.00001359nopsamt.aol.com, "JMEL5" <jmel5nopsamcomnospam> wrote: > The Catera is a decent car that suffered from GM's "brand management". They > felt they could produce a decent car, not a great car, but a decent car, and > then advertise and manage its way to sales. The Caddy that Zigs, or was it > zags? campaign completely flopped. The Caddy that Zigs. Too bad it zagged. But it really is a good car. I needed more power. What Cadillac SHOULD HAVE REALIZED was that a "Catera cousin" in Australia sold by Holden Automotive... Had the power and capabilities of competing with the M5!!!!!! It was in a comparison test in C&D or R&T a few months back. Stupid move GM.... > Cadillac never really captured any market with the Catera. I think the CTS > will > be a bit more successful, because they are clearly going after a younger buyer > looking for a sporty car....with a 5 speed! Don't know if they are going to > succeed going head to head with BMW, though. Those are tight and fit cars to > compete against. Hmmm... RWD, 5-speed manual, 5-speed auto (same as the one in the 5-series, which is GM-made anyways). Good price point. Good looks. Good initial press. Now... Stuff that new high-output V8 GM has just developed in there... Add a vette 6-speed and run it against the M5. > The good news for GM is that it looks like Bob Lutz is looking to Holden in > Australia to infuse some excitement in the American line of cars at GM. YUP!!! -- Marc Escuro mgescuronopsam.com "...when all hope is gone, you know sad songs say so much..."
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