When people see I am driving a Saab convertible, they automatically think I spent 40K. When I told them it was more like 32K, they couldn't believe it. The general public perceives Saabs cost as much as BMW's especially when they do comparisons in the car magazines.
If Saab should put the MSRP at a more realistic pricing point, they would surely attract more customers.
Posts in this Thread:
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- pricing strategies: SAAB Vs. BMW (Honda Odessey), joshua harrison, Fri, 12 Jan 2001 11:12:51
- They could sell more cars is they lowered the MSRP, Larry, Fri, 12 Jan 2001 15:25:36
- Re: pricing strategies: SAAB Vs. BMW (Honda Odessey), MJM , Fri, 12 Jan 2001 14:25:11
- Re: pricing strategies: SAAB Vs. BMW (Honda Odessey), Rafe , Fri, 12 Jan 2001 12:04:30
- What you're suggesting..., Andrew , Tue, 16 Jan 2001 00:15:27
- Rafe, jd, Sat, 13 Jan 2001 14:03:53
- Can we stick to cars and cut the political swipes?, John N., Sat, 13 Jan 2001 11:55:54
- you want to get personal?, Joshua HArrison, Fri, 12 Jan 2001 17:30:34
- Re: pricing strategies: SAAB Vs. BMW (Honda Odessey), EJ, Fri, 12 Jan 2001 16:56:55
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