What an awesome strategy! From the linked article:
"For GM, an alliance would provide a means to lower operating costs at its loss-making European unit, Opel, while Peugeot would gain much-needed access to international markets at a time when auto sales in Europe are sagging, sources said previously."
I'm not envisioning how moving operations from Germany to France can "lower operating costs", but then again having worked in both countries what do I know?
posted by 108.71.134...
GM in talks to buy small Peugeot stake: sources
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