I think small car/tall car is a great setup for older folks. Less to manage, good visibility, easier to use. I totally get it. It's absolutely no surprise the Encore does well. It is *perfect* for such people.
I can't help but wonder if Buick did this intentionally or not. Scion was a youth brand that ended up being a retiree brand by accident... the xB/xD were big sellers amongst older people and it frustrated the crap out of Scion... How can you sell a car to college kids when their grandparents are driving one? I would like to know if Buick conceived the Encore as a "get college kids into Buicks" move and it backfired in their face the same way.
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