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Dead brands walking
Posted by Garry [Email] (more from Garry) on Thu, 26 Apr 2007 09:46:27
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Now that it is Number Two, GM has to rethink its strategy, says Fortune's Alex Taylor.
"Say goodbye to Saab. With its perpetually tiny volume and high-cost European manufacturing base, Saab has defied GM's efforts for nearly two decades to make it consistently profitable. The success of Japanese sport-luxury brands Infiniti and Acura has made Saab irrelevant"
posted by 129.54....
Fortune Article
Posts in this Thread:
- Dead brands walking, Garry, Thu, 26 Apr 2007 09:46:27 <-- Viewing This Message
- Re: Dead brands walking, Rich T., Fri, 27 Apr 2007 17:49:21
- Fits with GM's general plan..., Chaz, Fri, 27 Apr 2007 10:20:02
- Saab isn't irrelevant..., bamaCHRIS, Fri, 27 Apr 2007 04:42:22
- What the Bean Counters do,, SeeVTSaab, Thu, 26 Apr 2007 10:37:46
- Whatever, Scott Paterson , Thu, 26 Apr 2007 10:08:08
- "Rumors of my death.......greatly exaggerated"...., Mike Lynch , Thu, 26 Apr 2007 09:59:34
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