Date: Tue, 23 Aug 2005 02:26:39 GMT
From: "James Sweet" <>
Subject: Re: GM global?

"Tex" <> wrote in message > GM goes global: > > > > This actually sounds like one of the smarter moves GM has made. Took them > long enough. It will clearly take years to implement. Now if they can only > pull this off _and_ maintain brand identity. It has the makings of watering > down the distinct nature of each GM brand (in particular, Saab). > > - tex > > So essentially what they're saying is that every brand car they produce will be absolutely identical under the skin? That sounds far worse than even the current arrangement, the different "brands" will have no real meaning at all.

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