Date: Sat, 1 Sep 2007 07:54:13 +0100
From: "DervMan" <>
Subject: Re: What killed this group?

"Eeyore" <> wrote in message > > > Adrian wrote: > >> DervMan ( gurgled happily, sounding much like they >> were saying : >> >> >> But they are not being introduced to real Saabs, only to the ghost of >> >> the "brand". Long time GM customers are used to a diet of multi >> >> hued shit and would only expect more of the same, so they will >> >> inadvertently aid and abet the loss of Saab DNA. >> >> > Says who? What makes a real Saab a real Saab? Why is a current Saab >> > a lesser Saab than a 1980 Saab? >> > >> > Drive any modern <insert brand> and it's very different from something >> > in the 1970s. Modern stuff with a Saab badge is a modern >> > interpretation of what you may consider to be a proper Saab. >> >> See also: Wolseley/MG/Riley c. 1965...? > > It was their death knell. Well... MG escaped after a fashion but only > because > there were genuinely unique MG models. People still want the MG ZR, ZS, ZT derived from the Rover 25, 45, 75. More so the ZR. It isn't a unique product, merely something that is perceived as being "British" and "sporty." Just like Saab. It's perceived as being "Swedish" and "comfortable." -- The DervMan

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