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Another Saab First - New Navigation Tools


DETROIT, MI - Saab Cars USA announces a licensing deal with Apple Computer, Inc of Cupertino CA and joint testing with the US Deptartment of Transportation. Saab will revolutionize the way in which cars are driven by applying human user interface tools developed by Apple Computer. Initial prototypes are in testing in the US under the supervision of the US DOT.

"Our qualitative data indicates this may be a safer way to drive." says Miller Frank, Director of Navigational Technologies at the US Department of Transportation. Tests have been run using 4 different Saab models at their facility in Tyson's Corner, VA.

"We're looking forward to another Saab first in the car industry," says Jay Spenchain, General Manager of Saab Cars USA, "And anyone with any knowledge of Saab knows that Saab is THE leader when it comes to incorporating safety, performance, design, and efficiency into each of our models."

"Saab owners are like Mac owners," Steve Jobs was quoted in a written statement. "They are independent, smart, and open-minded about new technology."

Saab expects DOT approval in late 2005 which would allow the new interface to be offered as an option in 2007 models.

Saab Cars USA, is the importer and distributor of the new Saab 9-7X, 9-2X, 9-3 and 9-5 automobiles, parts and accessories.

Historical Note: Saab actually issued a press release because of this April Fool's press release in order to refute that it was actually working with Apple.
Saab Statement on Press Release
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