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Volvo = $$
Posted by bwik (more from bwik) on Tue, 27 Jun 2006 08:29:49
In Reply to: Volvo S60 vs. Saab 9-3, Philip Tone, Fri, 23 Jun 2006 23:16:32
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The demand for Volvos is as strong as ever. Volvo has its image and its die-hard, relentless constituents. Doctors, professors, various "unpretentious" yet very affluent people.
In other words, Volvos are status symbols for a certain group that scream "I'm educated and far from poor." These are not Benz customers, simply because it seems to me that some people find Benzes sort of tasteless socially.
The richest guy I know drives a Kia sport utility, and he could buy a garage of classic Ferraris if he thought it were cool. To people like this, Volvos seem practical, no-nonsense. Saabs are unknown to them.
All this is to suggest that I think Volvo charges too much and is quite successful at it. Their cars are not so great. Our 2001 V70 XC has numerous electrical and design flaws (1st model year). Its chassis is nothing great. Just a car, a very expensive car.
Saabs are more sporty, relatively unknown to the larger Volvo clientele. Volvos have their place, but due to market forces, you must PAY, PAY for a Volvo... and it's just a car...
posted by 70.162.76...
Posts in this Thread:
- Volvo S60 vs. Saab 9-3, Philip Tone, Fri, 23 Jun 2006 23:16:32
- Volvo = $$, bwik, Tue, 27 Jun 2006 08:29:49 <-- Viewing This Message
- Re: Volvo S60 vs. Saab 9-3, Steve T., Sat, 24 Jun 2006 03:54:50
- Corn cobb 5 cylinders...., Mike Lynch , Sat, 24 Jun 2006 11:56:26
- Re: Volvo S60 vs. Saab 9-3, Philip Tone, Sat, 24 Jun 2006 10:24:19
- Re: Volvo S60 vs. Saab 9-3, Ron H, Sat, 24 Jun 2006 07:17:36
- Re: Volvo S60 vs. Saab 9-3, Ron H, Sat, 24 Jun 2006 07:17:36
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