Re: The plan for Chrysler - Saab General Bulletin Board - Saabnet.com
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Re: The plan for Chrysler
Posted by Aero'ed (more from Aero'ed) on Thu, 5 Nov 2009 11:00:11
In Reply to: The plan for Chrysler, Noel, Thu, 5 Nov 2009 06:26:25
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"He plans to double what the company spends, per car, on marketing."
NOOO, that won't help. You need good product.
"Under the control of its previous owner, Cerberus Capital Management, Chrysler spent less than $3 billion a year to engineer new cars. Marchionne will increase that level to $4.1 billion next year and $5.7 billion in 2012."
That's better. Maybe they can go from making THE worst vehicles on the road to AMONG the WORST.
Ed
2002 Aero SW
1999 SE(4)
posted by 205.196.151...
Posts in this Thread:
- The plan for Chrysler, Noel, Thu, 5 Nov 2009 06:26:25
- Re: The plan for Chrysler, simul8guy, Sun, 8 Nov 2009 20:17:27
- Re: The plan for Chrysler, Aero'ed, Thu, 5 Nov 2009 11:00:11 <-- Viewing This Message
- Re: The plan for Chrysler, turbocon86, Thu, 5 Nov 2009 09:58:06
- Chrysler's 5-year Plan, ThisIsRDG , Thu, 5 Nov 2009 08:30:45
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