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Saab Press: 2 Items
Posted by The Saab Network (more from The Saab Network) on Wed, 2 Apr 2003 09:46:21
SAAB CARS USA SETS FIRST-QUARTER SALES RECORD
Sales of 10,885 cars is the best first quarter in Saab's 47-year U.S. history
Norcross, GA - Thanks to three consecutively strong sales months, Saab Cars
USA reported sales of 10,885 cars in the first quarter - the company's best
first-quarter sales results in its 47-year history, and a 19 percent increase
over January-March, 2002 (9,138 cars). Saab's previous best first-quarter in
the U.S. was in 1987, when the company sold 10,630 cars in the first-quarter,
on its way to selling more than 44,000 cars for the year.
'It's been an excellent first quarter for Saab despite the difficult
challenges that we and other automakers are facing,' said Debra Kelly-Ennis,
President, Saab Cars USA. 'In particular, reaction to the new Saab 9-3 Sport
Sedan has been absolutely fantastic, as it is out-selling its predecessor by
more than 31 percent.
'And now that we've launched the uplevel 210-horsepower 9-3 Sport Sedan
variants, we are very confident that we'll keep the momentum rolling and grow
sales even further.'
In March 2003, Saab sold 4,736 cars. The new Saab 9-3 Sport Sedan continued
to set the sales pace with a volume of 2,680 units retailed. Saab also sold
958 9-5 Sedans in March, which provided a 14 percent first-quarter increase
of this model over 2002 (2,204 units vs. 1,930). Additionally, Saab retailed
308 9-5 SportWagons and 761 9-3 Convertibles in March. On Tuesday, April 15,
Saab will reveal its all-new 2004 9-3 Convertible at the New York Auto Show.
Not to be outdone, Saab's Certified Pre-Owned (CPO) Program also continued
its record-setting year, selling 703 cars in March, which bests its previous
record month of 500 cars in January 2003. For the first quarter, Saab CPO
sales are up 172 percent over 2002 (1,644 units vs. 604).
The U.S. is the Sweden-based car manufacturer's largest market. Saab Cars
USA, Inc. is the importer of Saab 9-5 and 9-3 automobiles for Saab Automobile
AB and is headquartered in Norcross, Georgia, near Atlanta. For more
information, visit www.saabusa.com.
March TSN Share Your Saab Knowledge Winners Announced
http://www.saabnet.com/tsn/bb/general/index.html?bID=96371
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