Re: How to Satisfy Customers - a tale for AeroLady - Saab 9-5 Bulletin Board - Saabnet.com
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Re: How to Satisfy Customers - a tale for AeroLady
Posted by Reuven (more from Reuven) on Tue, 7 May 2002 16:18:15
In Reply to: How to Satisfy Customers - a tale for AeroLady, GaryG, Tue, 7 May 2002 15:59:07
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Gary,
I'm amazed as well. I remember back in 1996 when I was shopping around for a car. I went into several large dealerships in the NY metro area. I looked at Toyota/Lexus (e.g. Bayridge), Potamkin, Martin's Volvo etc etc. Every single dealer try to push a car on me and gave the idiot sales pitch ("look! this car has radial tires and pinstripes!" - actual comment). The two Saab dealers I walked into, Zumbach and Reinertsen treated me like a knowledgable customer. (BTW, I wound up buying 2 cars from Zumbach). My treatment at dealers was more than a small factor in my buying decision.
Notwithstanding, I agree that there are serious schmocks of dealers out there (I got ripped off by Spreen's old service departement - that service manager's gone I now hear). The ones with serious problems can easily be weeded out when you post a question about them on this board.
I do agree that with the service your daughter recieved the dealer has probably bought a customer for a very long time. Saab dealers can learn from this dealer.
Perhaps someone in the auto industry can enlighten us as to how the auto maker's policies affect dealer behaviour, if at all.
posted by 12.42.5...
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