Re: New Convertible/SAAB's image? - Saab NG900 & OG9-3 Bulletin Board - Saabnet.com
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Re: New Convertible/SAAB's image?
Posted by mark17 (more from mark17) on Sat, 15 Feb 2003 19:03:44
In Reply to: New Convertible/SAAB's image?, JoeB, Sat, 15 Feb 2003 17:44:06
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I definitely agree with you. Its tragic that the new 9-1(or whatever its called) is going to be a subaru with Saab front fascia. Just started reading a book on the history of Saab and theyre a such a cool and unique company. Its funny b/c the 9-3X got all these design awards and other accolades but then they decide not to make it- unbelievable. I don't mind the new ads b/c they talk about how fun to drive Saabs are but you are right about the brand image needing improving.
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