Re: What Saab needs - Saab 9-5 Bulletin Board - Saabnet.com
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Re: What Saab needs
Posted by T Randell (more from T Randell) on Tue, 24 Dec 2002 07:28:13
In Reply to: What Saab needs, Dennis, Mon, 23 Dec 2002 23:06:25
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Can't agree with your point 3). Lowering proces to be "decidely below the competition" will devalue the brand. It is important to offer the most for the money, and perhaps be a little cheaper then the competition. If you are too much cheaper you will be precieved as a "cheaper" i.e. lower quality/value, brand.
posted by 192.75.14...
Posts in this Thread:
- GM - Saab Article WSJ - long, Bill H, Mon, 23 Dec 2002 21:18:43
- Am I the only one who hates the new 9-3 ads?, Mike D, Fri, 27 Dec 2002 02:41:15
- What Hurts SAAB..., 9sound, Wed, 25 Dec 2002 12:27:28
- Re: GM - Saab Article WSJ - long, chris74, Wed, 25 Dec 2002 08:45:11
- marketing, marketing, marketing., Scott McMillan, Tue, 24 Dec 2002 11:03:11
- It all comes down to........., Gary, Tue, 24 Dec 2002 10:38:56
- It's the Product Stupid, Paul , Tue, 24 Dec 2002 10:30:13
- The simple market test....go and drive a 2003 ..., TKC, Mon, 23 Dec 2002 23:21:39
- Re: GM - Saab Article WSJ - long, MJP, Mon, 23 Dec 2002 23:15:20
- What Saab needs, Dennis, Mon, 23 Dec 2002 23:06:25
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