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This marketing consultant thinks that you cant talk people out of what they want....and to position yourself as the 'anti SUV' when the fastest growing segment in the US market is the SUV and mini SUV vehicles.
In addition...it would make entry into that market as very difficult (eg: George Bush's 'No New Taxes')
That being said....I do believe that Saab can make varients of the wagons that are SUVish
posted by 24.126.247...
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