Re: Why not drop prices? - Saab 9-5 Bulletin Board - Saabnet.com
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Good point. Aside from eating some pride, I think Saab could have much more success if they changed the playing field. Right now the MSRP puts them in comparison tests with higher-end cars, and they generally finish mid-pack or worse.
But imagine a $33K loaded Aero, or a $28K Linear. That would get people into the showrooms. Better to move downmarket and be successfull than to continue to stall against newer, tougher competition.
posted by 12.30.2...
Posts in this Thread:
- Why not drop prices?, davecl , Tue, 4 May 2004 05:23:40
- IMHO incentive base selling works....., Mike Lynch , Wed, 5 May 2004 17:06:08
- Re: Why not drop prices?, saabnewbe, Tue, 4 May 2004 14:43:20
- Because every once in a while, Ells, Tue, 4 May 2004 13:53:57
- Saab's US Unique Selling Point (?), Jon in Chicago, Tue, 4 May 2004 11:56:36
- Re: Why not drop prices?, Davecl , Tue, 4 May 2004 10:21:02 <-- Viewing This Message
- Re: Why not drop prices?, Gres718, Tue, 4 May 2004 10:00:13
- It would be a major risk ..., DougD, Tue, 4 May 2004 09:36:07
- Paid $31K for '03 Aero, would not have bought..., Lynn, Tue, 4 May 2004 09:25:56
- Re: Why not drop prices?, aizzo , Tue, 4 May 2004 09:19:05
- I never would have bought my 04 Aero Wagon at 40k+, Mike, Tue, 4 May 2004 08:23:32
- I agree, jeff, Tue, 4 May 2004 07:05:28
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