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Can you make money selling only 100k car per year?
Posted by FauxRealism [Email] (more from FauxRealism) on Thu, 1 Oct 2009 09:14:59
In Reply to: Re: Stories out of europe aren't rosy for Koenigsegg either, K-Saab [Profile/Gallery]
, Thu, 1 Oct 2009 03:51:27
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Exactly. I've been meaning to post this question for discussion for a long time... unless you are in a higher price range (a la Porsche) I just don't see how Saab can make it selling only 100k cars per yr.
The majority of the cost of a car is the platform - It costs billions to develop one. There is no way Saab can develop their own. Maybe they will buy/outsource the platform and fiddle with the rest? Can that be done cost effectively? Can that create a distinctive enough car in today's market?
Obviously there is a loyal customer base, a good brand, and tons that can be improved on the marketing side. However none of that changes the basic arithmetic of the costs of making cars.
Hoping for the best...
posted by 69.118.129...
Posts in this Thread:
- Wow...GM deal with Penske for Saturn falls apart, Mark Anderson, Wed, 30 Sep 2009 15:02:54
- Re: Wow...GM deal with Penske for Saturn falls apart, ursaw, Wed, 30 Sep 2009 18:09:15
- Stories out of europe aren't rosy for Koenigsegg either, MI-Roger , Wed, 30 Sep 2009 15:54:29
- Re: Stories out of europe aren't rosy for Koenigsegg either, K-Saab , Thu, 1 Oct 2009 03:51:27
- Can you make money selling only 100k car per year?, FauxRealism, Thu, 1 Oct 2009 09:14:59 <-- Viewing This Message
- Reports are the EU disagrees with you., JohnA , Thu, 1 Oct 2009 07:05:39
- Easily profitable...., Mark from Toronto, Thu, 1 Oct 2009 09:51:37
- mood at Saab: "incredibly excited" Jonsson n/m, JohnA , Sat, 3 Oct 2009 05:31:23
- There is also the Toyota MC platform, Tim, Fri, 2 Oct 2009 08:16:34
- IIRC, the deal with GM . . . (longish), xhawksaab, Thu, 1 Oct 2009 16:52:32
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