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New Toyota trucks are not competitive today.
Posted by Norm9-5 (more from Norm9-5) on Mon, 25 Nov 2019 11:28:36
In Reply to: Re: Korean and domestic discount 20-30% off MSRP., steve, Sun, 24 Nov 2019 12:38:57
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Find a comparison of the winning, let alone placing high in the last few years. There is a reason most job sites have domestic trucks and not Japanese.
"While Americans can’t seem to get enough of the mid-size pickups from Japanese automakers, they absolutely shun their full-size trucks. According to data from WardsIntelligence, the highest market share Toyota has seen with Tundra was 9.1% and that was in 2007. It currently hovers in the 5% range. It’s even worse for Nissan. The best the Titan was able to muster was 3.5% of the market in 2005. Today it’s at 1.5%. With the Detroit Three commanding 94% of full-size pickup sales this year, it might almost make more sense for Toyota and Nissan to share a large truck platform." Autoline
posted by 198.208.72...
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