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Consumer perception is Reality ...
Posted by Joeychess [Email] (more from Joeychess) on Thu, 31 Mar 2011 08:05:15
In Reply to: This won't get better fast, Noel, Thu, 31 Mar 2011 07:11:46
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Over the last year I have been questioned about the reliability of Saabs from friends and strangers and it seems to be increasingly common.
Just yesterday while at the coffee shop a 9-5 parked next to my C900. Mike(9-5)began to lament about the multiple issues he has had with his 9-5 and would never buy another Saab. He was a recent Saab brand owner (GM era) and actually purchased Saab based on the reputation of the older Saabs. He was unaware that GM had purchased the company until he did his research and after costly repairs. His attitude towards Saab has been completely soured and he was proud to spread the word concerning his negative experience.
Your previous posts are spot on concerning advertising and so forth. Many newer Saab owners don't have any knowledge of the company history and major mods performed in the recent decade or so. As stated in other posts, many consumers don't care about certain things but personal testimonies about a product can be priceless.
I really hope things get turned around.
posted by 74.79.16...
Posts in this Thread:
- Should I be concerned about Saab?, Mike Johnson, Tue, 29 Mar 2011 17:02:49
- Forbes leaves Antonov almost out in 'collapse' item, JohnA
, Fri, 1 Apr 2011 13:11:44 - Saab future is 'uncertain' without fresh funds, JohnA , Fri, 1 Apr 2011 06:46:57
- production back up..., James, Wed, 30 Mar 2011 08:13:06
- no n/m, JohnA , Wed, 30 Mar 2011 07:10:53
- All I read..., ChrisP, Wed, 30 Mar 2011 05:19:44
- Re: Should I be concerned about Saab?, EGD
, Wed, 30 Mar 2011 05:10:19 - What was Mark Twain's quote?, MI-Roger
, Tue, 29 Mar 2011 17:56:44 - Re: Should I be concerned about Saab?, mikes1929, Tue, 29 Mar 2011 17:43:29
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, Wed, 30 Mar 2011 10:59:56