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Press: Saab Communications Appointments
Posted by The Saab Network - http://saabnet.com/tsn/forms/e. (more from The Saab Network - http://saabnet.com/tsn/forms/e.) on Mon, 11 Aug 2003 20:58:31
In Reply to: , Kok Chen, Sat, 17 Dec 1988 12:00:00 

We are pleased to announce the following appointments within Saab
communications:

Effective immediately, Steve Janisse, Product Communications Manager for Saab
Cars USA, is appointed to the position of Global Product Communications
Manager for Saab Automobile AB.

Steve will be based in Gothenburg, Sweden, and will be responsible for
developing and managing all media-related communications regarding Saab's
current and future products. He will in charge of managing all global product
launches, promoting global marketing activities, and managing media days and
press conferences at international motor shows. Steve will report to Eric
Geers, Saab's Executive Director of Corporate Communications.

Steve has worked in Saab's public relations department since 1999. Before
joining Saab, Steve worked for the marketing communications agency Sandy
Corporation, where he helped develop training materials and launch programs
for GM's Pontiac-GMC brands. He joined The Jack Morton Company in 1997 as a
Creative Director, assisting GM with speech writing, creating and directing
press conferences, and managing consumer launch events.

Steve has a Bachelor of Arts degree in telecommunications from Michigan State
University and a Master of Business Administration (MBA) degree from Goizueta
Business School at Emory University.

Colin Price, Saab Cars USA's Manager of Interactive Marketing, is appointed
Product Communications Manager. Colin will be responsible for developing and
managing all product communications regarding Saab Cars USA's current and
future products. Colin will report to Kevin Smith, Saab Cars USA's Director
of Corporate Communications.

Colin has been with Saab since 1996 and has had very successful stints in
marketing, business strategies and public relations. In his role as
interactive marketing manager he was central in the creation of several
award-winning online advertising and e-mail marketing campaigns.

Prior to joining Saab, Colin worked for Yokohama Tire Corporation in
marketing communications, training and public relations. He also has
experience managing consumer launch events with NAPD for several automotive
companies.

Colin has a Bachelor of Science degree from Miami University.
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